How To Start A YouTube Channel In 2020

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Are you curious about how to start a YouTube Channel? Have you been thinking about all the talking you hear your friends talking about when it comes to YouTube? Well, let me share with you; that everybody and their mamas are searching YouTube on a daily basis. To be honest with you, Google and YouTube are one of the biggest search engines on the market today. People use them for learning how to do just about everything.

I started my very first YouTube channel back in 2009 when I had my LaTersa Diaper Cakes Business and I will say once I got over my fear of the camera, it was smooth sailing from there. So, you’re probably wondering “how did I start my YouTube Channel? Today, I’m going to walk you step by step on how to start a YouTube Channel in 2020. I know you might be scared of being judged and scared that people won’t like you, but please know that this world is full of billions and billions of people who are just waiting on you to show up with your wealth of knowledge. The world needs what you have to say.

10 Easy Steps To Start A YouTube Channel

  • Decide what your channel will be about: Now, here is the thing, when you are first starting out, you can get creative and be spontaneous about the videos you post so that you can see what your audience will love. It’s also very wise to have some kind of ideal about what you want to talk about.  Don’t get all stressed about it if you don’t know what audience you want to target. It’s quite alright to figure it out as you go.


  • Create a YouTube Google Gmail account. You want to create a Gmail account with something pertaining to what your youtube channel is about or just use a Gmail account that you already have.

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  • Figure out what equipment you will use: Now, I also say, use what you have until you can do better. When I first started my diaper cakes YouTube channel, you will see that the quality of my videos was not the best, but hey look at my new channel now. Here are my recommendations for equipment: Use your phone, get a tripod, and use as much natural lighting as possible; but if you need to film at night, I recommend getting a ring light.


  • Learn how to edit: In order for your videos to be of good quality, you will need to use some type of editing software. I recommend when starting out, if you have an iPhone, you can use Imovie (FYI, I still don’t know how to use Imovie LOL) I use VivaVideo which is an app on my phone and I love it. Super easy and kid-friendly.


  • Create Catching and Beautiful Thumbnails: Now, this will make or break your videos. If you don’t have a catchy thumbnail and nobody’s clicking on it, then your video won’t get seen. You have to either learn how to design your thumbnails yourself by using apps like Phonto and Wordswag, which are two of my favorites. Or you can pay someone to do them for you like  You want to take your time creating your thumbnails. And don’t clickbait your potential viewers either.


  • Use as much Natural Lighting: If your videos are blurry and no one can see it clearly, people will click off really fast. Pick a specific time of the day where the sun is shining the brightest inside your house. You won’t even need outside lighting such as a ring light if you record during the sunniest part of the day.


  • Use a clean background: You don’t want to have too much distraction in your background. You can get cute backdrops from Amazon.


  • Start recording your videos: My best advice is to write down your bullet points of what you want to talk about so that you won’t be all over the place. Trying to just speak randomly on your videos will cause you to lose your viewers because you will be all over the place.


  • Research keywords: This one is a doozy because if you’re not using the right keywords, no one will find your videos. One site I love to use is google because you can type in your potential title and it will come up with various related titles and what people are already searching for. You want to post videos about topics that people are already searching for. Another app that will help with this is TubeBuddy


  • Be consistent: Come up with you a posting cycle and stick with it. If you are going to post twice per week, do that and try to post at the same time.


  • Your Youtube Header: Make sure you are telling people what your channel is about, and remind them on what days they should expect a video; You can also have a link to your website or etc.

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I hope these tips help you get your YouTube channel up and running. YouTube can be another stream of revenue once you become a partner with Youtube.  If this video has been helpful to you, be sure to share this with your friends and family.

QUESTION: What is the name of your YouTube Channel? Leave me a COMMENT BELOW so that I can come to show you some love!

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LaTersa Blakely is the founder of The Mommy Maven's Blog and The I Am Enough Movement. She enjoys teaching moms how to start and grow their business while creating harmony within their homes. She's also a featured blogger in the Real Simple Magazine and best selling author of MOMPRONEUR.

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